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Author: Mehwish Ramzan

Why Leading Businesses Use AI to Track Customer Journeys and Boost Retention Rates

Introduction At Techsila, we’ve seen first hand how AI customer journey tracking is no longer a futuristic concept,it’s today’s competitive advantage. Leading businesses are leveraging artificial intelligence to map, analyze, and optimize every touchpoint customers have with their brand. The result? Higher engagement, personalized experiences, and improved retention rates. In this blog, we’ll explore how […]

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Cypress vs Playwright: The Ultimate Testing Framework Showdown

In modern web development, the debate between Cypress vs Playwright is one of the most discussed topics among QA teams, developers, and business leaders. Both frameworks are open-source, powerful, and widely trusted for browser automation testing, but they take slightly different approaches. Choosing the right testing tool directly influences your development speed, bug detection rate, […]

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Laravel vs. Node.js: Which One to Choose?

When building a modern web application, one of the most important early decisions you’ll face is choosing the right backend technology. Among the most popular choices are Laravel vs Node.js, two powerful frameworks with very different philosophies and capabilities. At Techsila we help businesses make informed tech choices that align with their product vision, scalability […]

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